By Erinn Stronkhorst at April 21 2019 17:52:28
Summary Section: This section is where you will be able to attach or explain any detail not applicable to the previous sections. This section should be used to provide the financial statements of the Principle's involved in the business and any other data you think an investor would be interested in seeing.
I have written business plans for all manner of industries: a coin operated jukebox company, airlines, travel companies, new product launches, and anti_aging product companies. It is not necessary to have a passion for the product or the company to write or develop a business plan. What you must have is a passion for aggregating information, getting involved with and understanding the service or product, and understanding the financials of the product or service. By financials I am not referring to having a CPA before you undertake the task, but rather understanding the presentation of the information and analysis/ numbers to support the activity being planned. Financials are important because they are the score card in the world of commerce.
Your marketing efforts do not have to be expensive. In many cases, companies that don't have marketing plans spend more than is necessary to reach their customers. With a plan that will spell out the ways you will market your company, you will save money and energy on your business marketing efforts. Creating an effective marketing plan is one of the most crucial elements of planning for your business.
All the years in those various positions offered great opportunities for leading, teaching, training, and hands on support for empowering managers and workforces. Environments were created that made it possible for people to reach levels of success they never thought possible. Success came because of the use of real leadership, lean principles, employee involvement, a trusting environment, good communication, continuous improvement, and solid operating systems. The results were people working toward an error free workplace, waste reduction, and a very positive attitude toward meeting goals and expectations. This resulted in labor content reductions, major reductions in labor turnover, major increases in inventory turns, reductions in cycle times, improved customer relations, strong teams, and improved employee satisfaction. I have had the good fortune to have practiced and proven that creating the right environment will cause people to want to participate in helping organizations meet their goals and visions because it is an environment that lets them build success for themselves as well helping everyone else build theirs. I believe strongly that you cannot motivate people but that the right environment is what motivates people.