By Abdel Steijns at April 26 2019 01:33:55
Set Goals and Objectives _ A business plan is like a road map to success. Your goals are the destinations that you are aiming to get to. They should be fairly realistic and achievable but should also push you to work hard to reach them. You may set financial goals that set out what kind of gross or net monthly income you intend to be earning after your first year. Other goals could also refer to other metrics such as average food cost percentages on catering jobs for example.
But your idea may be so new that you may also need to talk to potential customers, host some focus groups, talk to an ad agency, or maybe even make a prototype and float it past some people. Be prepared to spend the time. Remember, it's not about the Plan but the Planning. Build It on Paper First _ Whether you decide to use business plan writing software or to just follow this guide and create your plan with your word processor, here are the sections of a good plan and the questions that need to be addressed: Cover Page _ Show the name of the company, your name, and the date. Introduction _ What is the name and address of the business? Who are the principals, their titles, and their addresses? What is the nature or purpose of the business? What is your launch date? How much start_up and/or operating capital is needed? Executive Summary _ One to three pages that summarize all the information to follow; come back and write this last.
Then there are the moments when something seems to be going wrong, when one or more areas of the business just don't seem to be working. Cash flow is anemic or the marketing message is flat. Perhaps customers have shown a marked interest in only one particular product or service, ignoring all your other offerings. This means it's time to revisit your business plan, more precisely it's time to revisit the questioning process that helped you craft your plan.
Do not try to write your business plan in one sitting. As I mentioned in the beginning, for a traditional brick and mortar business, it could take in excess of 100 hours to compile all of the information needed into a comprehensive but yet understandable document. For online businesses, probably not that long. But your final product should be well thought out, well documented and easily understandable.