How Can You Do Real Estate Virtual Tours On Social Media?

Social media is one of the most powerful ways to promote your real estate. Almost everybody uses social media, so you must ensure you’re taking advantage of this. This blog post will examine how you can do real estate virtual tours on social media. Let’s dive in.

What Is A Real Estate Virtual Tour?

A virtual real estate tour is an online tour of a property that real estate agents and brokers use to attract buyers or sellers. This marketing method involves a real estate agent or broker taking photos and videos of a property and uploading them to a website. Buyers and sellers using a virtual real estate tour can tour the property online 24/7, save their favorites, and print them.

  • Virtual tours also serve as an excellent tool for prospective buyers or sellers because it gives viewers an idea of the ambiance of a home as well as the overall condition and layout. In addition, it can be a very effective marketing tool, especially when paired with other Internet marketing methods such as search engine optimization and e-mail marketing.
  • Another advantage of virtual tours is that they offer buyers or sellers an alternative to attending open houses. Real estate agents or brokers can take the virtual tour, send it to potential buyers or sellers via email and invite them to view it at their leisure. They can do this without wasting time driving buyers or sellers to the property.
  • As an added benefit, real estate VR tours are eco-friendly. Rather than waste paper by creating brochures that prospective buyers or sellers can take home, real estate agents and brokers can send them the virtual tour via email.

How To Market A Real Estate Virtual Tour On Social Media?

Virtual tours are a great way to show potential buyers what your property offers. And, since about 90% of people use the web when looking for real estate information, a virtual tour is essential for marketing. Here, we’ll discuss ways to market virtual tours via social media.

Create a Facebook Page: First, create a page on Facebook called “My Virtual Tour” or something similar. Then, add a link to this page to your email signature.

Add Photos of Your Property to Your Page: Use your Facebook page to showcase your property’s features.

Post Photos: Post photos from every part of your property to promote your virtual tour. Be sure to caption the photos and include the property’s address, so people will know where to preview it.

Create a local landing page: Create a local page for your website. This will serve as your hub for virtual tours.

Post a Link to Your Local Landing Page on Social Media: Since most of your promotion will be centered around social media, you’ll want to link your landing page to each of your social media accounts.

Announce Your Special: Finally, announce your special on your social media pages. Tell people about your special, and be sure to link them back to your landing page

How Can You Use Facebook For Real Estate Virtual Tours?

Facebook is a great way to market your real estate business. By using Facebook, you can give potential buyers an idea of what your properties are like by making virtual tours of them. On Facebook, you can create virtual tours of your properties, which can help you generate interest from potential buyers. You can also use Facebook to post updates about your properties, including photos, descriptions, and pricing information.

real estate virtual tours

How Do You Use Instagram For Real Estate Virtual Tours?

Instagram is a social networking website that allows users to share photos and videos. It is an easy way to share your pictures with those around you.

  • Instagram allows you to take pictures and share them on various social networking websites. For example, you can share your pictures on Facebook, Twitter, Tumblr, Flickr, and more.
  • Instagram is a great tool that you can use to market your real estate business. You can take pictures of your properties and share them on social media platforms. This enables you to reach a wider audience.
  • You can use hashtags in your Instagram posts to reach more people. For example, if you have #realestate, your photos will appear in searches that are directly related to that topic.
  • You can use Instagram to show off your listings, provide pictures to homebuyers, and connect with other real estate professionals.

How Can You Use Twitter For Real Estate Virtual Tours?

Twitter is a form of social media that allows users to send and receive messages. Twitter can showcase your properties to potential buyers. Virtual tours let buyers see a listing’s physical features and decide if they want it. Twitter lets you post photos and videos of the space, including the neighborhood and nearby attractions, which may help sell a property. Twitter’s trending topics, market insights, and interactive polls can help you better serve your followers. Real estate agents can reach more buyers by using Twitter.


Finally, a virtual tour lets prospective buyers tour a house from home. Virtual tours are becoming more popular in real estate as the pandemic makes traditional showings difficult. They help agents sell properties quickly and affordably. Businesses that want more leads and sales must use social media. Virtual tours on social media are easy, cheap, and convenient for customers. Take advantage of these interactive opportunities today by partnering with Southern Coast Realty to boost your business with fun and cost-effective marketing.


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